Skip to main content
Model Face Generation creates a brand-new, consistent model face you can reuse across every product in a collection.

​
What it does

This template builds a fresh face from scratch — no real person, no likeness rights to clear — and keeps it consistent so the same face can appear across every shot in a drop. Use it when you want a signature model that’s uniquely yours, one you can bring back season after season instead of re-casting each time.
Generate invents a new face. If you already have an on-model image and just want to change who’s wearing it, use Model Face Swap instead.

​
Inputs

Product image (required) A clear, well-lit shot of the product the generated model will be shown with. See Product Images for prep guidelines.
Model selection (required) Filter by gender, ethnicity, or body part to set the direction for the new face. Browse the filters at Model Faces.
An optional reference image can also guide pose, scene, or lighting style.

​
How to use it

1

Open Model Face Generation in Studio

From Studio, select the Model Face Generation template.
2

Upload your product image and set model filters

Add your product photo, then choose gender, ethnicity, or body part to steer the new face. Optionally add a reference image for pose or scene.
3

Set resolution and variations

Choose 1K for a quick test, or 2K/4K for final output. Pick how many variations to generate — more variations and higher resolution use more credits. See Credits.
4

Generate

Results save automatically to your Library, ready to download as JPG, PNG, or WebP.

​
Tips

Once you generate a face you like, keep using that same result across every product in the collection instead of generating a new one each time — that repetition is what reads as one campaign.
Run a small batch at 1K to compare a few face options, then pick your favorite and regenerate your final product shots at 2K or 4K.
The closer the generated face fits your product category and target market, the more natural the campaign feels. See Model Faces for guidance on picking filters.
Product image paired with a newly generated model face

Model Faces

Understand model selection and how to keep one face consistent across a drop.

Model Face Swap

Already have a frame you like? Swap in a different face instead of generating a new scene.